You're previewing Creativa's work — sign in to unlock full access to all resources.

Creativa Enterprises

The work.

Apps, frameworks, studies, engagements, publications, and more — everything Creativa has built, written, researched, and shipped.

App 2026
Under testing — Beta version. Your feedback helps us improve it before general release.

Pricing Lab

Interactive pricing decision tool — model demand elasticity, competitive position, inventory constraints, and seasonality, then compare 10 pricing approaches and generate a governed recommendation with a full sign-off audit trail. Your work saves automatically to your Creativa account.

App 2024
Under construction — full case studies available September 2026.

Pricing Optimization Engine

Custom AI application built for a $900M distribution company. Ingests cost-to-serve, demand signals, and competitive data to recommend dynamic pricing across 4,000+ SKUs. Delivered 4.2% margin improvement within the first 90 days of deployment.

App 2025
Under construction — full case studies available September 2026.

Transformation Value Tracker

Real-time dashboard tracking financial and behavioral KPIs across a 90-day transformation engagement. Built to be owned and operated by the client after the engagement closes — no Creativa dependency.

Study · Vol. 01May 2026

The One-Person Company

A structural revolution is quietly dismantling a century of corporate orthodoxy. This flagship volume maps the landscape, decodes the eight archetypes, exposes the failure patterns, and charts the path from subsistence independence to scalable empire — with direct implications for consultants, advisors, and transformation partners who serve this rising class of sovereign professionals.

29.8MSolo cos. in the U.S.
$1.7TEconomic output
600M+Independent workers
Study · Vol. 02May 2026

B2B Consulting & Advisory

The global consulting market is fracturing. The Big 4 are losing ground in every segment they cannot dominate by sheer scale. This volume maps the full B2B consulting market, identifies the eight most commercially viable archetypes, decodes the pricing models that produce the highest margins, and charts the AI stack that replaces a five-person team — including the single most underserved consulting opportunity in the Western Hemisphere.

$374.67BConsulting core, 2026
$471.39BMarket by 2031
8Viable archetypes
Study · Vol. 03June 2026

Creator & Influencer Business

The creator and influencer economy is not a cultural phenomenon — it is a structural economic shift. This volume maps the verified architecture of the creator business: five income tiers, seven revenue streams ranked by compounding leverage, eight dominant archetypes, the platform ownership question, and the AI systems restructuring how one person can operate at previously impossible scale. Three case studies anchored with verified financial data.

$32.55BInfluencer market, 2025
$152.56BProjected by 2031
30.36%CAGR 2026–2031
Study · Vol. 04June 2026

Micro-SaaS & Productized Software

The SaaS market is not a trend — it is infrastructure. A bootstrapped founder who reaches $20K in monthly recurring revenue has built a business generating $240K in annual income, often at 70–90% net margins, with no investors, no board, and no commute. This volume answers every question a one-person founder asks before writing a line of code — from idea validation to exit mechanics — and introduces the 90-Day Micro-SaaS Sprint methodology.

$408BGlobal SaaS, 2025
$465BProjected 2026
13.32%CAGR to 2034
Study · Vol. 05July 2026

The Corporate Escapee

In 2025, U.S. employers announced 1,206,374 job cuts — a 58% increase over 2024 and the highest annual total since 2020. At the same time, 36.3% of new U.S. startups had a single founder. This volume covers the six documented exit paths out of corporate employment, each scored on prevalence, risk, and time-to-stability — plus the fractional executive model and entrepreneurship through acquisition as two further overlays. Three publicly verified case studies anchor the findings.

1.2M+U.S. job cuts, 2025
+58%vs. 2024 (highest since 2020)
36.3%New startups: solo-founded
Book · Kindle 2025
Innovación en Servicios cover

Innovación en Servicios: De la Idea al Mercado

A practical guide to designing and launching service businesses — from the initial idea to market validation and sustainable growth. Written in Spanish for the Latin American entrepreneurial audience.

Book · Kindle 2025
Innovación en el Modelo de Negocio cover

Innovación en el Modelo de Negocio

An exploration of how business model innovation — not just product innovation — drives competitive advantage. Covers the frameworks and logic behind reinventing how companies create, deliver, and capture value.

Book · Kindle 2024
Business Model Atlas cover

Business Model Atlas: A Comprehensive Catalog

A reference catalog mapping the full landscape of business model archetypes — their logic, mechanics, and real-world applications. A working tool for strategists, founders, and operators who need to think beyond the obvious.

Book · Hardcover Aug 2026
Now, All Makes Sense cover

Now, All Makes Sense

What twenty-eight years of airport coffee taught Argenis Bauza about business. A memoir-meets-business-book distilling decades of observation into hard-won lessons on growth, resilience, and building something that lasts.

Framework Proprietary
Under construction — documentation available September 2026.

261-Behavior Catalog

Proprietary catalog of 261 organizational behaviors, categorized by domain, lever type, and measurability. The source layer behind every Creativa behavior engineering engagement — used to identify the 5–8 behaviors that actually move the needle in a given organization.

Framework Proprietary
Under construction — documentation available September 2026.

Day-90 Transformation Model

Creativa's engagement architecture: from first discovery session to installed operating model in 90 days. Defines phase gates, decision checkpoints, AI integration milestones, and the handoff protocol that lets clients run independently after exit.

Sample Deliverable 2026
Under construction — sample deliverables available September 2026.

Client Deliverables

Anonymized samples of strategy decks, operating model designs, diagnostic reports, and implementation roadmaps delivered across Creativa engagements. Coming soon.

Engagement 2024

Operating Model Redesign — $1.8B LatAm Distributor

Structure, decision rights, and workflows redesigned and tested in market before the engagement closed. New operating model installed and running independently within 90 days. Client: distribution company, confidential.

Engagement 2025

Market Entry Strategy — CPG Company, Mexico

Full market study plus go-to-market plan for a regional consumer goods company entering a new product category in Mexico. Delivered in 3 weeks at a fraction of traditional firm cost. AI-powered sizing, segmentation, and targeting.

Video2026
The One-Person Company / The Corporate Escapee

The One-Person Company / The Corporate Escapee

Video2026
THE ONE PERSON COMPANY SERIES - Creator & Influencer Business

The One Person Company Series — Creator & Influencer Business

Video2026
Fixing the Order to Cash Cycle

Fixing the Order to Cash Cycle

Video2026
ChatGPT vs Claude vs Gemini vs Copilot in 2026

ChatGPT vs Claude vs Gemini vs Copilot in 2026 — Which AI Should You Actually Pay For?

Video2026
Rules

Rules

Video2025
One Person Company

One Person Company

Video2025
Culture Transformation

Culture Transformation

Video2025
Connect Customers

Connect Customers

Video2025
Curiosity

Curiosity

Video2025
AI Step Up

AI Step Up

Video2025
Preparing to grow

Preparing to Grow

Video2025
Operating model for scale

Operating Model for Scale

Video2025
The Blueprint — Reverse Engineering a $20 Billion AI Agency

The Blueprint — Reverse Engineering a $20 Billion AI Agency

Video2025
AI Consulting Landscape 2026

AI Consulting Landscape 2026

Video2025
freedom

freedom