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Creativa Enterprises
Apps, frameworks, studies, engagements, publications, and more — everything Creativa has built, written, researched, and shipped.
Interactive pricing decision tool — model demand elasticity, competitive position, inventory constraints, and seasonality, then compare 10 pricing approaches and generate a governed recommendation with a full sign-off audit trail. Your work saves automatically to your Creativa account.
Custom AI application built for a $900M distribution company. Ingests cost-to-serve, demand signals, and competitive data to recommend dynamic pricing across 4,000+ SKUs. Delivered 4.2% margin improvement within the first 90 days of deployment.
Real-time dashboard tracking financial and behavioral KPIs across a 90-day transformation engagement. Built to be owned and operated by the client after the engagement closes — no Creativa dependency.
A structural revolution is quietly dismantling a century of corporate orthodoxy. This flagship volume maps the landscape, decodes the eight archetypes, exposes the failure patterns, and charts the path from subsistence independence to scalable empire — with direct implications for consultants, advisors, and transformation partners who serve this rising class of sovereign professionals.
The global consulting market is fracturing. The Big 4 are losing ground in every segment they cannot dominate by sheer scale. This volume maps the full B2B consulting market, identifies the eight most commercially viable archetypes, decodes the pricing models that produce the highest margins, and charts the AI stack that replaces a five-person team — including the single most underserved consulting opportunity in the Western Hemisphere.
The creator and influencer economy is not a cultural phenomenon — it is a structural economic shift. This volume maps the verified architecture of the creator business: five income tiers, seven revenue streams ranked by compounding leverage, eight dominant archetypes, the platform ownership question, and the AI systems restructuring how one person can operate at previously impossible scale. Three case studies anchored with verified financial data.
The SaaS market is not a trend — it is infrastructure. A bootstrapped founder who reaches $20K in monthly recurring revenue has built a business generating $240K in annual income, often at 70–90% net margins, with no investors, no board, and no commute. This volume answers every question a one-person founder asks before writing a line of code — from idea validation to exit mechanics — and introduces the 90-Day Micro-SaaS Sprint methodology.
In 2025, U.S. employers announced 1,206,374 job cuts — a 58% increase over 2024 and the highest annual total since 2020. At the same time, 36.3% of new U.S. startups had a single founder. This volume covers the six documented exit paths out of corporate employment, each scored on prevalence, risk, and time-to-stability — plus the fractional executive model and entrepreneurship through acquisition as two further overlays. Three publicly verified case studies anchor the findings.

A practical guide to designing and launching service businesses — from the initial idea to market validation and sustainable growth. Written in Spanish for the Latin American entrepreneurial audience.

An exploration of how business model innovation — not just product innovation — drives competitive advantage. Covers the frameworks and logic behind reinventing how companies create, deliver, and capture value.

A reference catalog mapping the full landscape of business model archetypes — their logic, mechanics, and real-world applications. A working tool for strategists, founders, and operators who need to think beyond the obvious.

What twenty-eight years of airport coffee taught Argenis Bauza about business. A memoir-meets-business-book distilling decades of observation into hard-won lessons on growth, resilience, and building something that lasts.
Proprietary catalog of 261 organizational behaviors, categorized by domain, lever type, and measurability. The source layer behind every Creativa behavior engineering engagement — used to identify the 5–8 behaviors that actually move the needle in a given organization.
Creativa's engagement architecture: from first discovery session to installed operating model in 90 days. Defines phase gates, decision checkpoints, AI integration milestones, and the handoff protocol that lets clients run independently after exit.
Anonymized samples of strategy decks, operating model designs, diagnostic reports, and implementation roadmaps delivered across Creativa engagements. Coming soon.
Structure, decision rights, and workflows redesigned and tested in market before the engagement closed. New operating model installed and running independently within 90 days. Client: distribution company, confidential.
Full market study plus go-to-market plan for a regional consumer goods company entering a new product category in Mexico. Delivered in 3 weeks at a fraction of traditional firm cost. AI-powered sizing, segmentation, and targeting.